Monday, September 25, 2006

Does Your Company Have a Blog?

Is your company a member of the blogosphere? Do you have a business or corporate blog?

Blogging has quickly become a compliment to traditional media houses, allowing customers to find out more about the face behind the website or phone number.

Here's a fun article from Brian Brown on 101 Reasons for Your Small Business to Have a Blog

I've seen for myself what blogging has done for my business:
  • Enabled me to provide more information and resources to my clients around the world on an on-going basis
  • Reduced my marketing and advertising costs
  • Allowed me to quickly spread the word about the upcoming programs and services I am offering on a global level
  • Connected me with some amazing resources, and collaborators
  • Shortened the time needed to convert prospects into clients
  • Expanded my client base into 6 new countries this year!

If you are looking for some resources on where to go for support in creating your own blog, check out Build a Better Blog by Patsi Krakoff and Denise Wakeman. They are a phenomenal resource in this area.

If you are a member of a larger corporation or Fortune 500, you may also want to check out Easton Ellsworth's Fortune 500 Corporate Blog Review Series at BusinessBlogWire.

If you are just reading blogs, and not creating one for your company -- what are you waiting for?

Jennifer J. Britton ~ Potentials Realized

Tuesday, September 19, 2006

Are your goals sitting in the drawer?

I came across a great blog and resource regarding goals last week -- Jill Koening's Goal Blog ( Jill was featured over the weekend on Fox News Saturday.

Goal setting, along with time management, continue to be some of the most prevalent issues facing organizational teams and businesses today. When was the last time you revisited your business goals? Your team/department goals? Your own personal goals?

As we move into fall, and soon into the last quarter of the year, consider your goals for 2006. Have you looked at them lately, or are they collecting dust in your drawer after being written down earlier this year? What goals have you accomplished this year? Have you taken the time to celebrate them? What goals are still left? What can you do to ensure you meet them?

The next 90 Days Business Success Group Coaching program will be starting on October 9th on Mondays from 7 - 8 am (EST). We will be meeting twice a month as a group by phone, and once a month I will be doing a 30 minute individual coaching session with each participant.

The Business Success Group Coaching program is for business owners who are looking to create extraordinary results for their business. We will be covering a range of topics including business visionning, marketing, goal setting, and values. One of the most valuable components of the program is the momentum created and dedicated focus on your business for the 90 Day period. I will be writing more about the program on this blog in the coming weeks, as the next program starts very soon. Space is limited to 8 business owners. Registration forms are available here.

If you answered - my goals are still sitting in the drawer - and your vision for what lies ahead is BIG, I hope that you will join me in moving your business forward starting on October 9th.

To reserve your spot, please email me at or call toll free 1-866-217-1960.

With best wishes,

Jennifer Britton
Potentials Realized

Friday, September 08, 2006

POP! Stand Out in Any Crowd

Are you a business owner, manager or employee who is looking for some tools to make you stand out in the crowd? How do you communicate your competitive advantage? What sets you apart? What makes you unique?

A new book has hit the bookshelf, written by Sam Horn, who I had the privledge of hearing speak a couple of years ago at a conference. She is launching her newest book - POP! Stand Out in Any Crowd. The book covers 25 ways to create attention getting titles, taglines and approaches. POP stands for purposeful, original, and pithy. Looking at what I took away from Sam's one hour presentation a few years ago, I can't wait to get my own copy! For more information on the book visit the book's website, or order it from Amazon today.

To read Sam Horns' article on "What is the POP process and How Can it help me be One of a Kind" click here. Enjoy!

Have a great weekend,

Jennifer Britton
Potentials Realized